Pickleball is America’s fastest growing sport and tennis is enjoying an American resurgence. We chat with Evan Specht, the cofounder of Diadem Sports (an American tennis and pickleball equipment company) about why both sports are thriving and how they’re only going to get bigger.

Topics:

2:15 – The genesis of Diadem Sports happened – where else – on a tennis court.

3:30 – Evan shares great insight on how to be creative when bootstrapping your business.

5:00 – How Diadem went head-to-head with the biggest legacy brands in tennis.

10:30 – The moment Diadem knew they needed to enter the Pickleball industry.

14:30 – Why Evan thinks pickleball has blown up around the country, and why it appeals to all ages and ability levels.

17:10 – What are the key elements to consider when designing a tennis racket?

20:00 – What do you need to keep in mind when buying a racket.

21:30 – Evan’s take on how American pro tennis players have closed the gap on the European players.

23:00 – Why Roger Federer and Serena Williams are the greatest players of all time.

26:00 – The factors that go into getting a pro tennis player to endorse your rackets.